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InStitchu's 10 Year Anniversary: Celebrating Ten Years of Tailoring

7 February, 2022

To our loyal customers, supporters, brand partners and friends,

It’s such an honour and privilege to this year be celebrating InStitchu's 10th Anniversary: Ten Years of Tailoring. Ten years ago, we saw a gap in the Australian market for a custom, tailored suiting brand producing high quality garments at affordable prices. A decade later, our ethos of ‘quality, affordability and the perfect fit’ is still as relevant as ever - it underpins everything we do, and we believe it’s why we’re still growing and enjoying success today.

The brand journey we’ve been on has been about more than just an opportunistic business decision we made. It's thanks to you guys—over the last ten years, we’ve been honoured by the amazing support and patronage you’ve given us.

It goes much further than just shopping with us too—you’ve helped us spread the word to friends and colleagues, you’ve been our social media fans, you’ve shared your stories with us and most importantly, and most humbling, is that you’ve let us in to your lives, to be trusted to be part of your wedding day, for important business meetings, for new jobs and special occasions, it’s why we do what we do, and we’re just so grateful that our brand has allowed us to be part of some of the milestone occasions of your lives.

Looking back on the last ten years we got nostalgic about our first Showroom, expansion across Australia and the countless Actors, Musicians, Sportspeople and Creatives we’ve dressed for the biggest days of their lives. It’s been an action-packed ride, full of passion, adventure and excitement.

With the end to lockdowns across Australia, it seems only appropriate to celebrate our 10 Year Anniversary all year long this year with different partnerships, events and content. We'll be spotlighting some of the stories of the people who’ve been behind the scenes of our ten year journey, and the champagne is on ice—we can't wait to toast with you all, but for now we just wanted to take a moment to say a heartfelt thanks. Without you all, and without your support, we wouldn’t be here today. To our hard working Team—the people who share our passion and drive, we offer our sincerest gratitude.

Thank you all for the memories, we look forward to the next decade of tailoring! —James and Robin InStitchu Co-Founders


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